Saturday, 16 June 2012

Online Knowledge vs Information Overload

To SME Owners.

I was chatting recently with other business executives regarding the above relating to sme owners finding time to keep up to speed with all the FREE knowledge that is available online at the push of a button.
We covered the following areas-
     Does all this free information help sme's be more successful?
     Is there to many different portals, so there is information overload?
     What information can you TRUST?
     How to gather all the relevant information, to make better decisions and to move with speed?

If we factor in the TEN THOUSAND rule, where does that leave you the sme owner, especially if you have been running your business for three to five years( you have not qualified yet in terms of the above rule, yes there are exceptions to all rules.)

To solve the above there are a few options, one of the best,is to out source,( we have heard this before) have a team around you, whether it includes all or some of these experts-
                     - bookkeeping
                     - social media
                     - business consulting
                     - etc,etc
These experts do have the time to research those vital areas relative to your needs, let them get to understand you and your business.They should also bring to the table outside objective views and ideas, many an idea has been worth millions!

It is an investment, not a cost, take into account, that forty thousand sme's closed their doors in 2012 in SA. and that many sme owners work more in their business than on it. More businesses will close this year, what are you doing not to be one of them!

Till next time may the Force be with you, I am your silent partner helping you work on your business.  

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